CONF: “Virtual Exhibitions: From real life into the world of art. Typologies, Experiences and Narratives” (online/Centre Pompidou Málaga, 10 June 2021)

Since 2016, researchers of the project I+D+i ART-ES. Appropriations and hybridizations between the visual arts and the performing arts have been working on a virtual exhibition focusing on the hybridization of the arts in the Early Modern Period. Designed by the Visual Media Department of the Kunsthistorisches Museum, Vienna, and titled “From real life into the world of art”, this virtual space offers an experience midway between a scientific publication and an interactive presentation.

To be live streamed:

Through an innovative combination of audio-visual media, the exhibition displays 15 narratives relating to historical festivals, parades, operas, ballets and artworks of particular significance within the history of art and theatre. By making the contents accessible online and allowing the users to choose specific routes, the exhibition addresses both the academic community and a wider audience. In the first part of this symposium, Sabine Haag, general director of the Kunsthistorisches Museum (Vienna), and the curators, Carmen González-Román (Universidad de Málaga) and Rudi Risatti (Theatermuseum, Vienna), will present the exhibition and launch it on the web.

This project is an opportunity to reflect, once again, on Digital Humanities and virtual formats, especially in present times, in which the pandemic strongly affected the activities of museums. In the second part of this symposium, the heads of important museums and cultural institutions will present and discuss different formats of virtual exhibitions, from the digital twin to those in which the narrative structure provides a multifaceted and interconnected vision with sound sources, 3D-animations, etc. (From real life into the world of art), through digital exhibitions conceived as “an archive of archives” (Rethinking Guernika). In this sense, the ‘exhibition’ value of interactive formats on the websites of museums, galleries or art centres will also be addressed. The experiences shown by the different speakers will allow for debate, in turn, on the objectives, difficulties, challenges and future perspectives.

For more information, visit (the event will also be streamed live on this website).


9:30  Welcome & acknowledgements

10:00  Inauguration
Francisco de la Torre Prados (Mayor of Málaga), José Ángel Narváez (Rector, Universidad de Málaga), José María Luna Aguilar (Director of the Agency for the Management of the Picasso Birthplace and other Museums), Nuria Rodríguez Ortega (Head of the Hispanic Digital Humanities Association)

10:30  Inaugural conference
Sabine Haag (Director general, Kunsthistorisches Museum, Vienna)

11:00  Presentation of the virtual exhibition From real life into the world of art
Carmen González-Román (Universidad de Málaga), Rudi Risatti (Theatermuseum, Vienna), Nicoletta Hernandez (Visual Media, Kunsthistorisches Museum, Vienna). With contributions by Daniela Franke (Theatermuseum, Vienna), Claudia Koch (The Paintings Gallery of the Academy of Fine Arts Vienna), Andrea Sommer-Mathis (Institute of Culture Studies and Theatre History, Austrian Academy of Sciences, Vienna)

11:45  Coffee Break

12:00  Javier Pantoja (Head of Digital Development, Museo del Prado, Madrid) 
Horizonte expositivo digital del Museo del Prado

12:30  Marco Vedana (Photographer, Art Documentation Agency, Germany) 
Bilderatlas Mnemosyne Virtual Exhibition. A Digital Project for the Warburg Institute

13:00  Manuel Fontal del Junco (Director, Fundación Juan March, Madrid) 
Ghost curated: la exposición digital como curación fantasma

13:30  José Lebrero (Director, Museo Picasso Málaga) 
Un caso de estudio: “Meret Oppenheim. Reflejo de una época”, del poder duro al poder blando

14:15  Lunch

16:00  Yolanda Romero (Head Curator, Colección Banco de España, Madrid) 
La Colección Banco de España: una colección de arte en el tiempo digital

16:30  Fabian Wolf (Scientific Head of Digital Strategy, Staatliche Schlösser und Gärten Hessen, Germany) 
Digital Strategies for Cultural Heritage en plein air

17:00  Coffee Break

17:30  José María Luna/Laura Rueda (Director/GAP Comunication, Agency for the Management of the Picasso Birthplace and other Museums) 
Presencial vs Digital. Perspectivas desde la nueva realidad museística

18:00  Manuel Borja-Villel (Director, Museo Nacional Centro de Arte Reina Sofía, Madrid) 
El antes y el después de Repensar Guernika. Premio Webby 2018 (tentative title)

18:30  Break

18:45  Discussion and Final Conclusions

Organizers: Carmen González-Román (Universidad de Málaga), Concepción Lopezosa Aparicio (Universidad Complutense, Madrid), Rudi Risatti (Theatermuseum, Vienna)

Scientific Advisory Board: Rosario Camacho (Universidad de Málaga), Marcello Fagiolo (Centro di Studi sulla Cultura e l’Immagine, Rome), Andrea Sommer-Mathis (Austrian Academy of Sciences, IKT, Vienna)

Technical & Scientific Co-ordinator: José Ignacio Mayorga Chamorro